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Spark's 2025 year in review

Thu, Jan 15, 2026
Spark's 2025 year in review

Looking back at 2025

2025 was a transformative year for Spark Agents. We scaled our platform to serve thousands of companies, from OpenAI to series A startups, and shipped more features than any previous year.

Growth by the numbers

Our platform processed billions of events daily, helping teams make data-driven decisions at unprecedented scale. We saw a 3x increase in enterprise adoption and expanded our team across three new offices.

What we learned

The biggest lesson of 2025 was that speed and quality aren't trade-offs — they're complementary. Teams that ship faster also ship better, because they learn faster from real user behavior.

Key launches

  • Warehouse Native: Direct integration with your data warehouse
  • Session Replay: See exactly what users experience
  • Web Analytics: Lightweight, privacy-first analytics
  • Marketing Experiments: No-code A/B testing for marketing teams

The road ahead

In 2026, we're doubling down on AI-powered experimentation, making it easier than ever to understand what drives product success. Stay tuned for some exciting announcements.

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